Rangle.io appoints Mark Tiainen as VP of Digital Strategy
June 6, 2019 - Toronto - Rangle.io, one of the fastest growing innovation and digital transformation consultancies in North America, appointed Mark Tiainen to the role of VP, Digital Strategy. Reporting to CEO Nick Van Weerdenburg, he is responsible for growing the company’s existing strategy practice to unlock clients’ potential innovation and deliver innovative products, as well as position Rangle as a global leader in digital strategy.
Mark joins Rangle with 20+ years of experience working with Fortune 500 brands such as McDonald’s, Pepsi, Suncor and Manulife. Most recently, he was part of the leadership team that took a cannabis start-up from inception to a publicly traded company on the TSX Venture Exchange in just one year, with multiple oversubscribed funding rounds in between.
“We’re pleased to welcome Mark to the team and look forward to further building out our strategy practice together, bringing the importance of a digital-first strategy to the forefront of decision making,” said Nick Van Weerdenburg, Rangle’s Chief Executive Officer. “It’s important to look at digital technologies as key strategic pillars to create the best customer-first experience, not just as tools for delivery, and this is exactly what Mark and his team have joined us to accomplish.”
Mark is featured in the first installment of Rangle’s “Innovation Framework” eight-part series, created to encourage leadership teams to evaluate the effectiveness of their digital strategies. To learn more about Strategy and Governance, check out his podcast episode and long format blog post here.
“We partner with and empower clients to accelerate value creation within their organizations by implementing a digital-first operating model,” said Mark Tiainen, Rangle’s VP of Digital Strategy. “I look forward to this new role that was established to help our clients remove barriers to innovation and to empower them to compete and win in a disruptive market.”
WHAT RANGLE OFFERS
Today, Rangle helps companies execute digital-first strategies by the end-to-end linking of business and digital strategy, design, and development, in a process that creates internal business and market clarity through rapid delivery, a strategic bias for action, and the ability to bring near real-time user and market-centric data back into the corporate strategy practice.
Rangle’s size, sole focus on modern deep digital experiences, and broad experience base in retail, finance, insurance, life sciences, logistics, and education, allow us to bring consumer and startup-centric practices to all industries. This helps break risk-averse planning paralysis and skills gaps that leave them years behind the market and new competitors.
For more information: rangle.io
Headquartered in Canada, Rangle is a leading innovation and software consultancy dedicated to working with clients globally to strategically align organizations and build highly effective web and mobile applications to compete and win in a digital-centric world. Rangle partners deeply with clients to strategically plan, design and build innovative applications primarily in the global retail, healthcare, public service, and fintech industries. The company’s unique approach to partnership-based development ensures clients go to market with strategically aligned innovation experiences in weeks rather than months.
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