Naomi Bower

We don’t often think of facilitation as a core skill for product designers, but there are many reasons why we should. One is that a lot of the design discovery that we do is like detective work. To design great products, you need to tease out and gather information from a wide variety of people, starting with the stakeholders on your project.

Because Rangle is a consultancy, we have the opportunity to work with many different clients over a relatively short period. Over the last two years, we’ve been able to refine a lean discovery process that allows us to rapidly align our teams with our clients and lay the groundwork for establishing clear communication channels on day one. What I realized over this time was something I had learned early in my career as a graphic designer pitching to upper management: the first experience you design is for your stakeholders.