

How Retailers Can Fight Back, Survive and Thrive in a Digital World
Online shopping continues to rapidly grow in the U.S. and global markets, yet most retailers are still figuring out how to do business in an omnichannel world. E-commerce driven companies like Amazon, on the other hand, are crushing brick and mortar focused retailers in online shopping revenue. More than half of every $1 of retail e-commerce growth in the U.S. is already earned by Amazon, according to a recent report by Macquarie Research. Traditional retailers are also losing ground in store-front sales across America with Amazon grabbing 24 percent of total retail growth in 2015.
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