Moxie Garrett, Yena Lee, Thomas Garrison What Is AEO? Answer Engine Optimization, GEO & SEO in 2025
Search engines now use AI to answer questions directly, often without sending users to your site. This comprehensive guide covers Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO)—two complementary strategies for appearing in AI-generated answers, featured snippets, and voice search results.